What is On Page SEO in Hindi?
What is On Page SEO in Hindi? – On-Page SEO kya hai? On-Page SEO ek technique hai jisse blog post ko google me rank karane ke liye search engine ke liye optimize kiya jata hai. Isse ham apni website ko google me upar la sakte hai. Ye technique google ke liye post ko sahi dhang se prastut karne me madad karti hai jisse ranking me sudhar ho sakta hai.
On-Page SEO me individual pages ko optimize karke google par high ranking pana aur isse jyada se jyada traffic lana use On-Page SEO kaha jata hai. Ye website ke internal part Matlab site ke pages par kam karta hai.
On-Page SEO aur Off-Page SEO me kya antar hai? ( Difference Between On-Page SEO and Off-Page SEO In Hindi)
On-Page SEO aur Off-Page SEO dono hi SEO ka hissa hai. Lekin inme kuch fark hai. On-Page SEO me ham apne website ke andar ke factors ko optimize karte hai jaise ki title, meta description, content, images, etc. Off-page SEO me ham apne website ke bahar ke factors ko optimize karte hai jaise ki backlinks, social media, guest posting, etc.
On-Page SEO kaise kare? On-Page SEO tutorial in Hindi
On-Page SEO karne ke liye ham kuch important factors ko follow karna chahiye. Ye factors hamare website ko search engine friendly banate hai aur hamari ranking ko improve karte hai. In factors ko ham niche dekhenge.
On-Page SEO Techniques in Hindi (Factors) | On-Page SEO in Hindi
- Keyword Research: Keyword research ka matlab hai ki ham apne niche se related aur popular keywords ko find karte hai jin par ham apni post likhna chahte hai. Keywords wo words ya phrases hai jo log google me search karte hai. Keyword research karne ke liye ham kuch tools ka use kar sakte hai jaise ki Google Keyword Planner, Ubersuggest, Ahrefs, etc. In tools se ham keyword ki volume, competition, difficulty, etc. check kar sakte hai. Keyword research se ham apne audience ki needs aur intent ko samajh sakte hai aur unke liye valuable content create kar sakte hai.
- Title Tags: Title tag wo hai jo hamari post ka title hota hai. Ye title search engine result page me show hota hai aur user ko hamari post ke bare me batata hai. Title tag me ham apna main keyword include karna chahiye aur title ko catchy aur attractive banana chahiye. Title tag ka length 50-60 characters tak hona chahiye. Title tag me ham kuch modifiers ka use kar sakte hai jaise ki top, how to, guide, etc. Title tag me ham numbers, brackets, hyphens, etc. ka use kar sakte hai jisse title me curiosity aur click through rate badhta hai.
- Header Tags Optimization (Headings): Header tags wo hai jo hamari post ke headings aur subheadings hote hai. Ye headings hamare content ko structure dete hai aur user ko content ko scan karne me madad karte hai. Header tags me ham H1 se lekar H6 tak ke tags ka use kar sakte hai. H1 tag hamara post ka main heading hota hai aur isme hamara main keyword hona chahiye. H2 se lekar H6 tak ke tags hamare post ke subheadings hote hai aur inme ham apne secondary keywords ya variations ka use kar sakte hai. Header tags me ham questions, benefits, tips, etc. ka use kar sakte hai jisse user ko content me interest badhta hai.
- URL Structure: URL structure hamari post ka address hota hai jo browser me show hota hai. URL structure ko simple, short aur descriptive hona chahiye. URL me ham apna main keyword include karna chahiye aur unnecessary words ko avoid karna chahiye. URL me ham hyphens (-) ka use kar sakte hai words ko separate karne ke liye. URL me ham capital letters, underscores (_), special characters, etc. ka use nahi karna chahiye.
- Keyword Density: Keyword density ka matlab hai ki ham apne content me apne keyword ko kitni baar repeat karte hai. Keyword density ko moderate rakhna chahiye. Agar ham keyword ko jyada baar use karenge to ye keyword stuffing mana jayega aur hamari ranking ko nuksan pahuncha sakta hai. Agar ham keyword ko kam baar use karenge to hamara content search engine ke liye relevant nahi hoga. Keyword density ko 1-2% tak rakhna chahiye. Keyword density ke sath sath ham apne keyword ke synonyms, variations, LSI keywords, etc. ka use kar sakte hai jisse hamara content natural aur rich banta hai.
- Alt Tag for Images: Alt tag for images wo hai jo hamari images ke liye description provide karta hai. Ye description search engine ko hamari images ke bare me batata hai aur images ko index karne me madad karta hai. Alt tag me ham apna keyword include karna chahiye aur alt tag ko relevant aur descriptive rakhna chahiye. Alt tag ka length 125 characters tak hona chahiye. Alt tag me ham kuch modifiers ka use kar sakte hai jaise ki top, how to, etc. Alt tag me ham numbers, brackets, hyphens, etc. ka use kar sakte hai jisse alt tag me curiosity aur click through rate badhta hai.
- Meta Description: Meta description wo hai jo hamari post ka summary hota hai. Ye summary search engine result page me show hota hai aur user ko hamari post ke bare me batata hai. Meta description me ham apna main keyword include karna chahiye aur meta description ko catchy aur attractive banana chahiye. Meta description ka length 150-160 characters tak hona chahiye. Meta description me ham kuch modifiers ka use kar sakte hai jaise ki top, how to, guide, etc. Meta description me ham numbers, brackets, hyphens, etc. ka use kar sakte hai jisse meta description me curiosity aur click through rate badhta hai.
- Website Speed: Website speed wo hai jo hamari website ko load hone me kitna time lagata hai. Website speed hamari ranking aur user experience dono par asar dalta hai. Agar hamari website slow hogi to user hamari website ko chhod kar kisi aur website par chala jayega aur hamara bounce rate badhega. Website speed ko fast rakhna chahiye. Website speed ko improve karne ke liye ham kuch tips follow kar sakte hai jaise ki:
- Images ko compress karna
- Cache plugin ka use karna
- CDN ka use karna
- Minify CSS, JS, HTML files
- Lazy load images ka use karna
- Hosting provider ko change karna
- Content Duplicacy: Content duplicacy ka matlab hai ki hamari website par kisi aur website se copy kiya gaya content hona. Content duplicacy hamari ranking ko bahut nuksan pahunchata hai. Google original aur unique content ko pasand karta hai aur duplicate content ko penalize karta hai. Content duplicacy se bachne ke liye ham kuch tips follow kar sakte hai jaise ki:
- Apna khud ka content likhna
- Copyscape jaise tools ka use karna
- Canonical tag ka use karna
- 301 redirect ka use karna
- Noindex tag ka use karna
- Content ko update aur refresh karo: Apne content ko regularly update aur refresh karo, taaki wo outdated na ho aur user ko fresh aur relevant information mile. Content ko update karne se aap apne ranking aur traffic ko bhi boost kar sakte hain.
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Conclusion
On-Page SEO ek bahut important technique hai jisse ham apni website ko google me rank karane ke liye optimize kar sakte hai. On-Page SEO me ham apne website ke andar ke factors ko improve karte hai jaise ki title, meta description, content, images, etc. On-Page SEO karne se hamara website speed, user experience, click through rate, etc. badhta hai. On-Page SEO karne ke liye ham kuch behtar practices, ko follow karna chahiye jaise ki keyword research, header tags, alt tags, etc. On-Page SEO se ham apne niche me authority banane me madad le sakte hai aur apne audience ko value provide kar sakte hai.